23 ways to generate revenue

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If you own a small business, you should always be on the lookout for ways to grow sales. Whether you’re focused on marketing a product, groups of related products, or services of any kind, here are 23 ideas to generate more revenue:

• Sell a product one-by-one.
• Sell similar products packaged together.
• Sell a “license” to use your product for a defined time period.
• Sell a “subscription” to your product for a defined time period.
• Sell a flat weekly- or monthly-fee service.
• Sell relevant advertising space on your products, in your catalogs, or on your company vehicles.
• Sell digital information related to your industry or product for download.
• Sell products one-by-one, but on an automatic replenishment schedule.
• Sell some or all items on a minimum-purchase basis.
• Sell discounts to others’ products or services.
• Package your products or services with another company’s similar offerings.
• Sell someone else’s stuff.
• Sell refurbished or used versions of your products and services.
• Allow others to resell or co-market your products and services.
• Sell a disposable version of one of your products.
• Lease your product(s) for a defined time period.
• Sell time: bill by-the-hour for a service related to the products you sell.
• Sell your products in smaller packaged quantities (if typically 25/per…, sell 10/per at a higher profit margin).
• Sell your products in larger packaged quantities.
• Sell your products on your website.
• Sell your products on multiple, targeted websites focused on individual product groups and customer solutions.
• Sell access to a seminar where you educate customers about your industry and the solutions you provide.
• Sell training on your own or others’ products.

In this age of hypercompetitive markets, you’ve got to find a way to offer a product or service that can be easily distinguished from your competitors. What other ideas can you come up with for your business?