What Sales Needs from Marketing
Written by Brandon Hull on September 4, 2006. Leave a Comment on this Post.
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Just pointing you to a great, free resource from Jill Konrath at Sellingtobigcompanies.com.
This is a nice and tidy, free PDF download that directly speaks to marketing departments as the voice of sales professionals.
Her list of needed sales tools on page 12 is a great one. Marketing departments should spend at least as much time developing tangible resources to help salespeople close more deals as they do brainstorming the look and feel of the brand.
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